Loru Terms

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Terms of Use for Loru: Looksmax AI Face Rating

Last updated: May 22, 2026

Welcome to Loru: Looksmax AI Face Rating ("the App", "Loru", "we", "us", or "our"), operated by Oleksandr Tretiakov ("the Developer"). These Terms of Use ("Terms") govern your access to and use of the App.

By downloading, installing, or using the App, you agree to be bound by these Terms. If you do not agree, do not use the App.

1. Eligibility

To use the App, you must:

  • Have the legal capacity to enter into a binding agreement;
  • Not be barred from using the App under the laws of your country or any other applicable jurisdiction.

If you are using the App on behalf of a minor, you confirm that you are their legal guardian and consent to their use under your supervision.

2. Description of the Service

Loru is an entertainment application that uses artificial intelligence to provide an aesthetic rating and subjective recommendations based on a photograph of your face that you voluntarily provide.

The App sends your photo to OpenAI's API for analysis and returns a generated result.

Important: The App is for entertainment and self-reflection purposes only. Ratings and recommendations are subjective, generated by an AI model, and have no scientific, medical, psychological, or diagnostic value.

3. AI-Generated Content Disclaimer

You understand and agree that:

  • All ratings, scores, and recommendations are generated by an artificial intelligence model (OpenAI) and are not factual statements about your appearance, attractiveness, health, or worth as a person.
  • AI results can be inaccurate, inconsistent, biased, or misleading. The same photo may produce different results at different times.
  • AI output does not reflect the Developer's personal opinion or any objective truth.
  • You should not make any personal, medical, cosmetic, surgical, financial, or life decisions based on results from the App.
  • The App is not a substitute for advice from qualified professionals (dermatologists, psychologists, plastic surgeons, etc.).

If the App's content negatively affects your self-image or mental well-being, please stop using it and consult a mental health professional.

4. Your Content and License

4.1 Your Photos

You retain all rights to the photos you upload. By using the AI rating feature, you grant us a limited, non-exclusive, revocable, royalty-free license to:

  • Transmit your photo to OpenAI for the sole purpose of generating an analysis;
  • Display the generated result back to you within the App.

We do not store, share, sell, license, publish, or use your photos for any other purpose. See our Privacy Policy for full details.

4.2 Your Responsibility

You represent and warrant that:

  • You are the person depicted in the photo, OR you have explicit permission from the depicted person to upload their photo;
  • You will not upload photos of minors, deceased persons, public figures without consent, or any person who has not consented;
  • You will not upload photos that contain nudity, sexually explicit content, violence, gore, hate symbols, or anything illegal;
  • You will not use the App to harass, bully, dox, or harm any person.

You are solely responsible for the photos you upload and any consequences arising from them.

5. Prohibited Conduct

You agree not to:

  • Reverse engineer, decompile, disassemble, or attempt to extract the source code of the App;
  • Use the App for any illegal, harmful, or unauthorized purpose;
  • Attempt to bypass paywalls, subscription verification, or other technical protections;
  • Use bots, scripts, or automated tools to interact with the App;
  • Submit photos with the intent to deceive the AI (e.g., manipulated images, deepfakes, photos of other people for mockery);
  • Use the App to evaluate or compare other people without their consent;
  • Resell, rebrand, or commercialize the App or its outputs without written permission;
  • Use the App in any way that could damage, disable, overburden, or impair the Service or third-party services (OpenAI, Apple, etc.).

We reserve the right to terminate your access at any time if you violate these Terms.

6. Subscriptions and Lifetime Purchases

6.1 Paid Features

The App offers:

  • Auto-renewing subscriptions (e.g., weekly, monthly, yearly) — billed periodically until cancelled;
  • Lifetime purchase — a one-time payment granting permanent access to premium features.

All purchases are processed by Apple through the App Store. Pricing is shown in the App before purchase.

6.2 Auto-Renewal

Subscriptions automatically renew at the end of each billing period unless cancelled at least 24 hours before the end of the current period. Your Apple ID will be charged for the renewal at the same price unless the price has changed (in which case Apple will notify you).

6.3 How to Cancel

You can cancel your subscription at any time:

  1. Open the Settings app on your iPhone/iPad;
  2. Tap your name at the top → Subscriptions;
  3. Select Loru → tap Cancel Subscription.

Cancellation takes effect at the end of the current billing period. You will retain access to premium features until then.

6.4 Refunds

All purchases are handled by Apple and are subject to Apple's refund policy. The Developer cannot issue refunds directly. To request a refund, visit: https://reportaproblem.apple.com

Subscriptions and lifetime purchases are non-refundable by the Developer except where required by applicable law.

6.5 Lifetime Purchase

"Lifetime" means for the operational lifetime of the App. If the App is discontinued, removed from the App Store, or the Developer ceases to provide the Service, the lifetime purchase will end without refund (except where required by law).

7. Third-Party Services

The App relies on the following third-party services. Your use of the App is also subject to their terms:

  • OpenAI — AI analysis. https://openai.com/policies/terms-of-use
  • Apple — App distribution, Sign in with Apple, purchases. https://www.apple.com/legal/internet-services/itunes/
  • RevenueCat — Subscription management. https://www.revenuecat.com/terms/
  • Firebase (Google) — Analytics and crash reporting. https://firebase.google.com/terms

We are not responsible for the actions, content, or policies of these third parties.

8. Intellectual Property

The App, including all its design, code, graphics, text, logos, branding, and AI-generated outputs displayed to you, is the property of the Developer or its licensors and is protected by copyright, trademark, and other intellectual property laws.

You are granted a limited, non-exclusive, non-transferable, revocable license to use the App for personal, non-commercial purposes only.

You may not:

  • Copy, modify, or create derivative works of the App;
  • Use the Loru name, logo, or branding without written permission;
  • Republish AI-generated outputs commercially without permission.

9. Disclaimers

THE APP IS PROVIDED "AS IS" AND "AS AVAILABLE" WITHOUT WARRANTIES OF ANY KIND, EITHER EXPRESS OR IMPLIED, INCLUDING BUT NOT LIMITED TO:

  • Warranties of merchantability;
  • Fitness for a particular purpose;
  • Non-infringement;
  • Accuracy, reliability, or completeness of AI-generated content;
  • Uninterrupted, error-free, or secure operation.

We do not warrant that:

  • The App will meet your expectations;
  • AI ratings will be accurate, fair, or consistent;
  • Defects will be corrected;
  • The Service will be available at all times.

The App is for entertainment only. Use it at your own risk.

10. Limitation of Liability

TO THE MAXIMUM EXTENT PERMITTED BY APPLICABLE LAW, THE DEVELOPER SHALL NOT BE LIABLE FOR ANY:

  • Indirect, incidental, special, consequential, exemplary, or punitive damages;
  • Loss of profits, revenue, data, goodwill, or other intangible losses;
  • Emotional distress, mental harm, or impact on self-esteem resulting from AI-generated content;
  • Damages arising from your reliance on the App's content or recommendations;
  • Damages arising from third-party services (OpenAI, Apple, etc.).

The Developer's total aggregate liability to you for all claims arising out of or related to the App shall not exceed the greater of (a) the amount you paid to the Developer in the 12 months preceding the claim, or (b) USD 50.

Some jurisdictions do not allow the exclusion or limitation of certain damages. In such cases, the above limitations apply to the maximum extent permitted by law.

11. Indemnification

You agree to indemnify, defend, and hold harmless the Developer from and against any claims, damages, losses, liabilities, costs, and expenses (including reasonable attorneys' fees) arising out of or related to:

  • Your use or misuse of the App;
  • Your violation of these Terms;
  • Your violation of any third-party right (including intellectual property or privacy);
  • Photos you upload in violation of Section 4.2.

12. Termination

We may suspend or terminate your access to the App at any time, without notice, if:

  • You violate these Terms;
  • You misuse the Service or harm other users;
  • Required by law or by Apple;
  • The App is discontinued.

You may stop using the App at any time by deleting it from your device. Cancelling a subscription is handled through your Apple ID settings (see Section 6.3).

Sections that by their nature should survive termination (e.g., Disclaimers, Limitation of Liability, Indemnification, Governing Law) will remain in effect.

13. Changes to These Terms

We may update these Terms from time to time. Material changes will be reflected by updating the "Last updated" date above and, where appropriate, through an in-app notice. Continued use of the App after changes constitutes acceptance of the updated Terms.

If you do not agree to the updated Terms, you must stop using the App.

14. Apple-Specific Terms (EULA Requirements)

These Terms are an agreement between you and the Developer, not with Apple. Apple is not responsible for the App or its content. The following terms apply specifically to your use of the App on Apple devices:

  • Scope of License: The license granted is limited to a non-transferable license to use the App on any Apple-branded device that you own or control, as permitted by the App Store Terms of Service.
  • Maintenance and Support: The Developer is solely responsible for any maintenance and support. Apple has no obligation to provide support.
  • Warranties: The Developer is solely responsible for any product warranties, whether express or implied by law, to the extent not effectively disclaimed. In case of any failure to conform to an applicable warranty, you may notify Apple, and Apple may refund the purchase price; to the maximum extent permitted by law, Apple has no other warranty obligation whatsoever.
  • Product Claims: The Developer, not Apple, is responsible for addressing any claims relating to the App or your possession and use of it, including product liability claims, claims that the App fails to conform to legal or regulatory requirements, and claims arising under consumer protection or similar legislation.
  • Intellectual Property Rights: In the event of any third-party claim that the App or your use of it infringes intellectual property rights, the Developer (not Apple) is solely responsible for the investigation, defense, settlement, and discharge of the claim.
  • Third-Party Beneficiary: You acknowledge and agree that Apple and Apple's subsidiaries are third-party beneficiaries of these Terms, and that Apple has the right (and is deemed to have accepted the right) to enforce these Terms against you.
  • Legal Compliance: You represent and warrant that you are not located in a country subject to a U.S. Government embargo or designated as a "terrorist supporting" country, and you are not on any U.S. Government list of prohibited or restricted parties.

15. Governing Law and Disputes

These Terms shall be governed by and construed in accordance with the laws of the Developer's country of residence, without regard to conflict-of-law principles.

Any dispute arising out of or relating to these Terms or the App shall first be attempted to be resolved through good-faith negotiation. If no resolution is reached within 30 days, the dispute shall be resolved through binding arbitration or in the competent courts of the Developer's jurisdiction, except where applicable consumer protection law gives you the right to bring claims in your country of residence.

Nothing in this section limits your statutory consumer rights.

16. Severability

If any provision of these Terms is found to be invalid or unenforceable, the remaining provisions will remain in full force and effect, and the invalid provision will be replaced by a valid one that most closely matches the intent of the original.

17. Entire Agreement

These Terms, together with our Privacy Policy, constitute the entire agreement between you and the Developer regarding the App, and supersede any prior agreements.

18. Contact

If you have any questions about these Terms, please contact:

Oleksandr Tretiakov Email: alextretyakov001@gmail.com

These Terms are provided in English. If you require a translation, please contact us. The English version shall prevail in case of any conflict.